4 Must-Have SEO Tricks for Squarespace (that You're Probably Missing!)

Getting your business to the top of search engine results and in front of potential clients or customers should always be a priority when creating your website content.

While some search engine optimization practices may seem completely overwhelming, there are actually some super simple (and super effective) ways to boost your SEO that you might be missing out on.

These must-have SEO tricks are items that you can implement TODAY on your Squarespace site.

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How to Create a 'Link in Bio' Page in Squarespace

Directing your audience from Instagram or Pinterest to your website can be challenging. The problem is that many social networks only allow you to add one single link to your profile—that’s not enough!

This is where your “link in bio” page comes in handy! By creating a dedicated page that holds multiple links, you can overcome the struggle of the single link limitation and start directing that hard-earned traffic exactly where it needs to go.

Save some money and create your own customized page for FREE on your Squarespace website. It’s simple and straight forward - you’ve got this!

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How to Easily Add a Sidebar to Any Squarespace Site

When we launched our first WordPress theme way back in early 2015, it didn't come with a sidebar. Feeling somewhat smug with ourselves, we declared, 'sidebars are dead, who needs 'em!?'.

Well as soon as people started buying the theme we immediately learned that this was far from the truth (the exact opposite really) and quickly shipped an update with a sidebar.

Since then sidebars became a must have for our themes... that is until we started making Squarespace templates. While we LOVE Squarespace, probably one of its biggest drawbacks is the fact that sidebars are haphazardly included in some templates, but not others.

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How to Customize the EU Cookie Banner in Squarespace

With the introduction of the GDPR in early 2018, talk of privacy policies and cookie banners went from “nice-to-haves” to “must-haves” overnight. Thankfully Squarespace has you covered with a built-in cookie banner feature—just a simple button click and you can have it activated on your site. Done deal, right!?

Unfortunately, the reality of Squarespace’s cookie banner is one of function-over-fashion. Basically, it’s ugly. Not even a visit to the Style Editor will save you this time, as there’s no option in sight to help you update the styling of the Squarespace's EU cookie banner.

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5 Ways to Double Your Email Sign Ups & Grow Your List

There’s a lot of hype around list building these days and for good reason, once someone leaves your site there’s a high chance that they will forget about you and never come back. If they visit your site and sign up for your email list though, then you're able to continue the conversation!

There's a marketing theory called the rule of seven, which says that a person must come in contact with you seven times before they're willing to purchase from you. If you have an email list with a strong welcome sequence and you send emails on a regular basis, you can hit those seven encounters in no time.

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How to Create a Killer Launch Plan That Gets You Noticed

If you’re gearing up to launch your new product or website, it’s so important to have a marketing plan in place. You’ve worked so hard to create an amazing offering, so when you launch, you want to see your biz take off! 

All too often, a launch plan is overlooked. It's easy to find ourselves spending all of our time finishing the product or site and rushing to hit publish... then crickets.

While you’re excited about your product to hit the market, your customers won’t be unless you implement a launch plan that creates buzz. 

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7 Steps to a Healthy and Profitable Email List

When developing a promotion strategy for your small business, you want to make sure you’re spending your time and money effectively. All too often, we get caught up in day-to-day tasks and forget to take a step back and evaluate if our efforts are actually giving us the results we’re looking for.

For example, you might find yourself putting a ton of time and effort into your email marketing and monthly newsletters. While it’s important to focus on creating great emails and building your list, it’s just as important to make sure you’re actually engaging your subscribers once they opt-in.

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4 Branding Upgrades Every Squarespace Site Needs

We cannot recommend Squarespace highly enough for entrepreneurs who are building their own site. Not only is it incredibly user-friendly, it’s completely possible to design an entire site without the headache of coding (but hey, if that's you're thing we've got you covered on that too). The templates offered by Squarespace and our squarekits make it possible for non-designers to have an affordable and professional looking website.

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