Most business owners these days have some sort of affiliate marketing set up and featured on their website, social media channels, etc. Through affiliate marketing, you can earn commission by referring traffic to specific sites through your unique URL id. The company you partner with can track the number of visitors and customers they receive as a result of your affiliate link promotion.Read More
When it comes to website design, you have to get creative with your layouts, features, photos and more to help your site stand out from the crowd. One of the ways we like to enhance our Squarespace sites is through navigation buttons. Read on to learn how to turn your last nav item into it’s own unique button!Read More
Recently, Squarespace integrated a few new features for their users, and if you weren’t paying attention you may have missed one of our absolute favorites.
One of the coolest new features that you should know about is image animations. Think of it like Powerpoint slide transitions but more professional (and waaay cooler than Powerpoint, obvs).
Luckily what used to require a lot of custom coding can now be easily implemented into your Squarespace website design with just a few clicks using their free built in tools!Read More
Creating a platform for conversation with your website visitors is a great way to gain trust, position you as a go-to source for information and allow your audience to expand. Your blog is a huge gateway to accessing a new audience and keeping up with an existing one. A significant way we do this through our blog is by interacting with the comments.Read More
When developing a promotion strategy for your small business, you want to make sure you’re spending your time and money effectively. All too often, we get caught up in day-to-day tasks and forget to take a step back and evaluate if our efforts are actually giving us the results we’re looking for.
For example, you might find yourself putting a ton of time and effort into your email marketing and monthly newsletters. While it’s important to focus on creating great emails and building your list, it’s just as important to make sure you’re actually engaging your subscribers once they opt-in.Read More
Whether you're relatively new to rocking WordPress and Squarespace, or have been doing so for awhile, there's still so much to learn! Have you ever struggled to get rid of that one pesky element, but didn't feel like paying your developer friend or a stranger, and don't even want to go there with "child themes"? What are those anyway?
What if I told you there is a simple way to remove unwanted elements from your website without having to edit your theme files?Read More
Social media and content strategy are hot topics in the creative entrepreneurial world - and any business-field for that matter. It constantly goes from top of mind to the bottom of the day's task. In turn, we feel like our marketing suffers and we can't quite figure out how to stop the cycle.
In the popular words of Benjamin Franklin, "If you fail to plan, you are planning to fail."
So, how do you cope? Enter: a simple, effective content calendar. Consider it your new best friend for content creation, advance planning, and getting your ideas ready to share.Read More
Starting a new blog is one of those life moments that’s both exciting and scary at the same time. Like driving a car for the first time, the possibilities of the open road ahead of you can seem endless; at the same time your inexperience could also lead you to an awful crash on the roadside! Ok, so maybe starting a blog isn’t SO dramatic, but it can definitely be intimidating your first time.
Rest assured - we’re here to be your guide on this journey towards setting up your brand new blog on WordPress!Read More