LEARN MORE AND BECOME A SQUARESPACE EXPERT

ON THE BLOG

Our latest Squarespace tips and tricks to help you elevate your online presence.

How to Learn CSS Using the Inspect Element Tool
Blogging Station Seven Blogging Station Seven

How to Learn CSS Using the Inspect Element Tool

I recently shared some information on what is possibly my favorite tool when working with websites; we're talking about CSS of course! From customizing typography to changing the color and spacing of your website design, CSS is your gal when it comes to customizations.

Although it can seem intimidating at first, I aim to prove otherwise; with just a little bit of patience, an ounce of practice, and some motivational words of wisdom from yours truly, you'll be comfortable making stylistic changes to your website without the need for a developer in no time at all.

Read More
How to Optimize your WordPress SEO with Yoast - Part 1
WordPress Station Seven WordPress Station Seven

How to Optimize your WordPress SEO with Yoast - Part 1

Do you ever feel a little lost with SEO? Everyone talks about its importance, but it can be difficult to figure out how to actually use it to your advantage. Well good news, today we're sharing a guide to our favorite SEO tool for WordPress -  the Yoast SEO plugin.

We'll walk you through the ins-and-outs of installing and setting up the plugin to work in your favor so you can feel more confident about optimizing your site for search engines - yay! Plus, a guide through using it when creating new posts and pages.

Read More
How to Optimize your WordPress SEO with Yoast - Part 2
WordPress Station Seven WordPress Station Seven

How to Optimize your WordPress SEO with Yoast - Part 2

Welcome back to our introductory guide on optimizing your WordPress SEO with the Yoast SEO plugin! In part 1 of our WordPress SEO with Yoast guide, we covered the basics of SEO, as well installed and configured the Yoast SEO plugin. That was definitely a good start, but in order to really improve your search rankings your going to want to spend some quality time updating your posts and pages to increase their search relevance for keywords that matter to you.

It's not hard though - read on to find out more!

Read More
5 Quick and Dirty Instagram Tricks
Business Station Seven Business Station Seven

5 Quick and Dirty Instagram Tricks

I don’t know about you, but I love quick tricks that cover a lot of ground. They’re simple and easy, but still effective and helpful. We also love using Instagram and tools to manage it. So, today we’re giving you our 5 quick and dirty Instagram tricks that will help you streamline your effectiveness on this social outlet.

Read More
How to Set Up Pinterest Rich Pins on WordPress
WordPress Station Seven WordPress Station Seven

How to Set Up Pinterest Rich Pins on WordPress

Rich pins are one of our favorite Pinterest tools; they identify all pins from your site on Pinterest by showing your favicon and website name underneath each image and just look plain cool. Below is an example of what one of our rich pins look like!

Essentially, these golden nuggets create a consistent brand experience and can increase Pinterest traffic to your website by allowing your content to stand out and be easily recognized as your own! Bonus, setting up Pinterest rich pins is super easy and quick to do with our latest tutorial below - yay!

Read More
Why You Should Embrace Self-Promotion (And How To Do It The Right Way!)
Blogging, Business Station Seven Blogging, Business Station Seven

Why You Should Embrace Self-Promotion (And How To Do It The Right Way!)

Self-promotion is something difficult to master because for many it feels completely foreign. We don't want to come across as shameless or make people feel uncomfortable, and it just doesn't feel normal to go around tooting our own horns all over creation. With the growth of multi-level-marketing type businesses and their often icky-feeling tactics, it seems more business owners are shying away from self-promotion so they do not become THAT shameless self-promoter.

Truth is, self-promotion doesn't need to be icky!

Promoting yourself in an authentic way can feel natural and I'm here to give you a crash course in nailing it!

Read More
Knowing When to Say No Can Transform Your Business (and Life!)
Business Station Seven Business Station Seven

Knowing When to Say No Can Transform Your Business (and Life!)

Lately, my ten-year-old has been constantly singing the new Meghan Trainor song No on repeat. If you haven't heard it, it goes a little something like: My name is, no. My sign is, no. My number is, no. It drives me nuts. Which is funny, because when it comes to business no is the most empowering word we can use!

We encourage all of our clients to use it freely and today I'm hoping to convince you to exercise your right to say no more often. Not only will it save you stress, it will save you time, energy, and money. Want to know when to say no and how to do it with grace? I've got you covered!

Read More
5 Ways to Grow Your Blog With Pinterest
Blogging, Business Station Seven Blogging, Business Station Seven

5 Ways to Grow Your Blog With Pinterest

Having a blog can be really beneficial to your business. We started a blog a few months after launching our design studio because we wanted to share my business journey as creative entrepreneurs and also all of our knowledge in regards to branding, brand identity, and business.

One of the most valuable tools that has helped us grow our audience and increase our site traffic is Pinterest. If you are publishing content on a blog or online magazine I highly encourage you to add Pinterest to your marketing strategy.

Read More
How to Add a Custom Favicon + Free Favicon Templates!
Blogging, Branding, Squarespace, WordPress Station Seven Blogging, Branding, Squarespace, WordPress Station Seven

How to Add a Custom Favicon + Free Favicon Templates!

If you're like me, you probably have at least 10 different tabs open in your browser right now that are all squished together so small all you can see is the little icon to tell them apart. Yep, that's a favicon, and if you're not using one you're missing out on a simple way to add some extra polish to your site and stand out from the clutter.

Don't sweat it though! Favicons are super simple to add to WordPress and SquareSpace; read on to find out how, and don't miss the free favicon template downloads at the bottom of the post.

Read More